Why the C.E.O. Behind Match.com and Tinder Took a Stand on the Texas Abortion Law
By Emily Fox
Feb 27, 2014
Photo: James Robinson, AP
One of the latest hot-button issues for online dating websites like Match.com, Tinder, and others is the state of Texas’ new “personhood” law, which legalizes abortions.
The law was passed in March 2013 by Republican-controlled Texas state government, and was soon signed into law by Gov. Rick Perry. It became controversial after anti-abortion advocates and activists launched an online campaign challenging its legality, with the hashtag #NotAllAbortion on Twitter, Facebook and even within the Texas Capitol.
However, not all online dating sites were willing to take a stand on this issue. For example, in addition to Match.com, three other major dating platforms — eHarmony, OkCupid, and Tinder — were not only silent on the issue, but also refused to comment on the issue.
The reason for their silence is a bit complicated by the fact that they are now owned by Match Group, which also owns Tinder.eHarmony.com. Tinder.eHarmony is also owned by Match Group, and like Tinder.com, eHarmony doesn’t have any kind of user rating or review system.
So these companies are basically being forced to take a stand on the most controversial issue in the world today: the legal status of abortion in America.
Why Did Four Major Dating Websites Choose to Ignore this Pro-Choice Issue?
Tinder.com doesn’t offer a user rating or review system. It claims this choice is because “a significant majority” of online dating services don’t. So what really is the reason behind this?
Some argue that one reason is a personal political one. Tinder spokesman Andrew Lipsman told TechCrunch:
“To date, no political party has had an impact on the company’s decision not to create a rating or reputation management system. We don’t make our choices based on politics. We make them based on who we really like. To put someone on a